VICE PRESIDENT, TALENT INITIATIVES
Carl Desir is the Vice President of Talent Initiatives at the 4A’s. In this position, Carl leverages his experience, as a strategic planner to help the 4A’s to improve the level of efficacy and industry engagement in the areas of talent and education. He focuses on increasing the scale, impact and visibility of the 4A’s Foundation, assessing the 4A’s training portfolio and developing a strategic plan that enable the 4A’s to deliver the best possible education services to our members and the industry.
After graduating from Harvard University and Miami Ad School’s Boot Camp for Account Planning, Carl landed internships at Arnold NY in account management and KBP in account planning. Since that time Carl has been recognized by our industry for his work as an account planner and strategist at JWT and Translation respectively on brands such as Microsoft Bing, Halls, Coke Zero and Wrigley. Moreover, for years now, Carl has participated in and/or led many industry diversity and talent initiatives such as MAIP, ADCOLOR®, T.O.R.C.H., Marcus Graham Project, JWT’s Differenter and The One Club Creative Boot Camp for his agency.
Carl exudes a deep passion for advancing diversity and talent in advertising and along with his industry experience and relationships, makes him well suited to ensure that the industry never forgets that is starts with talent of all types.
Carl resides in Brooklyn, NY where he is an avid photographer, beer brewer, a taekwondo master, a husband, a father and a dog owner.